Showing posts with label slogans. Show all posts
Showing posts with label slogans. Show all posts

Monday, 2 March 2015

New Start up companies need good slogans

As a newly formed start up company you need to separate yourself being  the feeble from day one and that comes with branding. Specifically setting your company apart from the competitors by having a powerful or unique name and a kick ass slogan.
A regular old slogan will give an indication of what your company is  about but a GREAT  slogan will virtually make the product sell it self. Having a slogan that is well written speaks volume about a new start up company's product or services so the better the slogan the less work you have to do marketing the product or service you offer.
As a new kid on the block, you need to use strategies so that no one takes you for a push over.The  best way to do this is to make your name be known and what you have to offer. Big companies try to over shadow smaller companies by giving the impression as if they are the best thing since slice bread, but this is not so because they too have to keep up to the demand and reinvent themselves each time. The only way you will survive in this vicious world of business is by having a strong brand.
Having a strong brand entails having a strong presence that will attract customers. A strategy to do this is to use a quirky name, a colloquial term, or a slogan that speaks its mind.  slogan that speaks its mind is one that is direct like "Just do It", by Nike. This slogan tells you what you need to do to become apart of greatness literally without being obnoxious. This is a good strategy as its direct, commanding, and spiced with confidence.
Slogan writing for new start up companies is a good way to attract customers if you  use the right words.People will gravitate to a new start up company because of what they represent and what they can offer to them. As a new company or business, your first priority should be your customers and acquiring customers require a bit of leg work which can be solved by using the right slogan to take your company or brand to the next level.

Saturday, 28 February 2015

How to Write a Catchy Slogan for Your Small Business

      Writing a catchy slogan for your business is a challenge in itself but you do not have to worry because there are experts who can hook you up with a few good ideas. A catchy slogan is important because you want a saying that stucks in people's heads preferably  short phrases with few syllables as possible Nothing too complicated!
      Big companies have been hiring freelancers to help come up with that perfect slogan and so should you since they are cost effective and works well with  most peoples budget. Hiring an advertising agency could cost you thousands of dollars and no one wants to invest so much money if you do not know how successful it will be.
      If you want a good slogan, you should really consider using people who have the experience in this type of business. You have to be mindful that other companies are not using the same slogan as this can cost you a law suit! The best option is to propose  an idea and have a slogan writer or copy writer do it for you.
       In writing a slogan you have to consider a couple things. The first priority would be to determine if it represents your business. The second priority is,  is  it catchy enough? and probably the most important, does it stuck in people's heads? that's what you should be going for!
 Finding the right slogan writer can be tricky but trust your instincts and hire someone who knows about business and brand development and someone who works hard and wants to see your business succeed. Do not use some kind of slogan generating machine, you need someone with a brain!
                                      

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